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The Economics Of Retailing And Distribution |
Roger R. Betancourt, Professor of Economics, University of Maryland, College Park, US
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‘This book should become a standard reference in the field. . . It combines rigorous modeling with sophisticated econometrics and includes telling examples to illustrate general principles.’
– Dennis C. Mueller, University of Vienna, Austria
This book provides a uniform and coherent approach to the analysis of distribution systems in general and retail systems in particular. It develops the fundamentals of retail demand and supply, and demonstrates how the provision of distribution services is a principal determinant of economic outcomes in retail exchanges for both retailers and their customers, as well as for other agents such as suppliers and franchisors.
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Contents: Preface 1. Introduction Part I: General Considerations 2. The Economic Function of Retail Organizations 3. Retail Demand 4. Retail Supply Part II: Interactions between Retailers and Consumers 5. Multiproduct Retailing 6. Is Packaging Service Provision or Price Discrimination? 7. Retail Forms and the Provision of Distribution Services Part III: Interactions between Retailers and Other Agents 8. Channel Issues 9. Franchises 10. Retailing of Services and Concluding Issues References Index
View the author's website at
http://www.technomanagement.net/people/zedtwitz/
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